Gra_001
Mexi+Can /
Forum
Visual Identity
Graphic Design
International non-profit professional networking event. As a volunteer for the 3rd annual Mexi+Can Forum “NAFTA: Without Walls” I was responsible for the design of the visual identity of the event, which attracts over 200 leaders from Canada and Mexico.
This annual forum is organized by the non-profit Red Global MX, Chapter British Columbia. My contribution to this event was the creation of a visual identity that celebrates the forum’s mission to strengthen the bilateral ties between Mexico and Canada in topics like immigration, education, entrepreneurship, and innovation.
The deliverables for this project included a logo, a visual identity design for this year’s event in Vancouver, printable posters, banners, design standards for social media, merchandise, and templates for presentations. The final result was an organic and flexible identity that can adapt and transform to fit the non-profit’s needs year after year.
Gra_001 / Graphic Design
Type: Visual Identity
Role: Designer
Year: 2017
Status: Operational
Client: Red Global MX
Location: Vancouver, Canada
Project developed while working as a freelance designer